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Jaren Wilson is a Consultant with Turning Point Healthcare Advisors, Inc. He has experience in strategic planning, marketing and market research, new business development, operations management, capital budgeting and financial reporting. He provides market research and forecast modeling support for client projects. His experience includes:
- Conducting market analyses and research for potential growth opportunities, to meet community healthcare needs, and for facility planning projects. Elements of these studies include demographic modeling, competitor assessments, physician manpower analyses, workforce needs, and healthcare services utilization and market share.
- Geo-coding data to geographic identifiers to assist clients with facility relocation, site selection, planning, and market segmentation.
- Preparing consolidated operating budget including preparing individual departmental budgets for revenues, expenses, and capital expenditures.
- Overseeing a Robert Wood Johnson Foundation grant to recruitment minorities in healthcare occupations for an underserved area. His responsibilities included developing a strategic plan, budgeting, public relations and marketing.
- Analyzing the operation of surgical services at a teaching hospital. He developed staffing standards and improved the utilization and efficiency of the organization’s surgical suites. This analysis included an assessment of demand for surgical services in the area, the impact of teaching requirements on the economics of service delivery, and recommendations on alternative settings to improve patient service and enhance net income.
- Assisting consulting and client teams in developing facility master plans, functional and space programs, and new business analysis supporting the acquisition of advanced medical technologies and new market opportunities for clinical service lines.
- Designing and conducting market research and analyzing consumer demographics to assist creating a marketing campaign. He analyzed databases to more effectively conduct various marketing strategies, including advertising, direct mail and public relations.
Mr. Wilson has also authored and provided research for articles on contemporary healthcare issues. He holds an MBA from Case Western Reserve University and a BA in Russian from Brigham Young University. He is proficient in Spanish and Russian.
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