Beverly Schulman is the president of Turning Point Healthcare Advisors, Inc. She has more than 25 years experience in strategic planning, site and facility master planning, marketing, business development, financial forecasting and analysis and operations in consulting firms, hospitals, healthcare systems, and other organizational settings. Ms. Schulman's experience includes:
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Working with a tertiary hospital that serves more than 500,000 people in western Colorado to plan a 100,000 sf ambulatory center (imaging, cancer center, laboratory, and medical office space), and a 400,000 sf new patient tower that will feature new surgical suites, an expanded ED, expanded imaging, and all-private-room nursing units. The plans involved an in-depth assessment and ten-year forecast of the hospital’s market by product line.
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Conducting a year-long master facility plan for a tertiary hospital that serves nearly 500,000 people in central Nebraska. The plan involved an in-depth assessment of out-migration and potential recapture of market share by product line.
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Guiding the development of strategic facility master plans and related business plans for several community and teaching hospitals.
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Developing a financial model to analyze the capital costs of relocating a health sciences center to a new campus over a 20-year period.
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Directing a year-long study of the health status of a five-county area in southeast North Carolina that included both urban and rural areas, developing strategies and directing task forces that addressed improving the health status of the involved communities.
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Conducting a detailed market analysis for the relocation of a children’s hospital. The analysis included assessing demographics for each service area, analyzing inpatient and outpatient volume trends, forecasting future inpatient and outpatient volumes and assessing the hospital’s market position by product line.
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Developing a strategic plan for a cancer research program that encompasses hospital-based cancer research programs throughout Colorado.
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Assessing the feasibility of a freestanding ambulatory surgical center for a large medical group located in northern California.
Ms. Schulman received a B.A. from the University of Denver and has an M.S. in Health Administration from the University of Colorado. In addition, she has held VP positions in two major teaching hospitals focusing on strategic planning, marketing and public relations.
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